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“A_STUDY_ON_THE_IMPACT_OF_GREEN_BANKING_IN_ENVIRONMENTAL_PROTECTION”__WITH_A_SPECIAL_REFERENCE_TO_SBI__PALAKKAD_DISTRICT__KERALA__1382.pdf

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Vol-1 Issue-4 2016 IJARIIE-ISSN(O)-2395-4396 “A STUDY ON THE IMPACT OF GREEN BANKING IN ENVIRONMENTAL PROTECTION” [WITH A SPECIAL REFERENCE TO SBI; PALAKKAD DISTRICT, KERALA] SINU GOPI BBA.LLB(HONS.)
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  Vol-1 Issue-4 2016 IJARIIE-ISSN(O)-2395-4396   C-1382 www.ijariie.com 382 “A STUDY ON THE IMPACT OF GREEN BANKING IN ENVIRONMENTAL PROTECTION”   [WITH A SPECIAL REFERENCE TO SBI; PALAKKAD DISTRICT, KERALA] SINU GOPI BBA.LLB(HONS.) UNDER THE GUIDANCE OF ASST. PROF.SUMESH VR KRISHNAN EZHUTHACHAN LAW COLLEGE  NEMMARA.ELAVANCHERY ABSTRACT The green banking has its own importance in the modern era. And it is a protective and smart way of thinking towards future sustainability. Through this study I to find out the impact of green banking in environmental protection. For this purpose I selected a branch of SBI in Palakkad district. I collected the data through primary and secondary data. And I adopting the method of interviews, questionnaires, observations etc. The area which I selected is not a well developed one, so the concept of green banking is not well  popularised to this area. However, banks take necessary steps to protect and preserve environment by green banking. INTRODUTION Green banking refers to the initiatives taken by the banks to encourage environment friendly investment. Green banking as a concept is a protective and smart way of thinking towards future sustainability. And it is creating a buzz in the financial world. It is a form of banking taking into account the social and environmental impacts and its main motive is to protect and preserve environment. In the present era, we are facing a lot of environmental issues. So the green banking has its own importance and it plays a vital role to avoid such issues for an extend. ENVIRONMNTAL PROTECTION BY INDIAN BANKING SECTOR Banks are the most important institutions that help business activities. And it play major role in the development of country’s economy. According to section 5(1) (b) of Banking Regulation Act, 1949; banking as; “ Accepting, for the purpose of lending or investment, of deposits of money from the public, repayable on demand or otherwise, and withdraw able by cheque, draft, order or otherwise.”   In modern period, the functions of banks are increasing day by day. They also concerned about the environmental issues. So they take necessary steps to avoid such issues for a limit. As a major financer banks indirectly contributes to the environment degradation by financing the projects and industries whose activities  put negative impact to the environment. Banks are also encouraging projects that show its concern for the environment in the form of sustainable development, use of renewable natural resources, waste minimisation,  pollution control, health and safety of employees, energy efficiency, and many similar attributes that tries for the  betterment of society.  Vol-1 Issue-4 2016 IJARIIE-ISSN(O)-2395-4396   C-1382 www.ijariie.com 383 STATE BANK OF INDIA State Bank of India is the largest public sector bank in India in terms of market capitalization, profit, net profit, revenue and assets. And SBI is one of the major banks that encourage the environmental protection. SBI has a green channel counter for encouraging paperless work. There is no use of pay slips, withdrawal forms, cheque leaves, remittance forms and the transactions are done through SBI ATM cum debit card.SBI initiated carbon disclosure project in the financial sector in India, for the sake of environmental concern and safety by the Carbon Disclosure Project of World Wide Fund (WWW). OBJECTIVES OF THE STUDY 1)   To know about the impact of green banking in environmental protection. 2)   To identify the strategies adopted by SBI for green banking 3)   To know what are the factors they used for promoting green banking. METHODOLOGY OF STUDY The nature of the study is descriptive and it has been conducted by using primary as well as secondary data collected for this purpose. It is an attempt to study about the green banking concept and its importance in environmental protection. The data needed for this study has been collected from the employees through questionnaires, interviews. For this study I selected the SBI in Palakkad District, Kerala. SAMPLING DETAILS SAMPLING METHOD The research was made in accordance with the convenience of the employees and customers. SAMPLING UNITS The sample area is SBI in Palakkad District, Kerala SAMPLING ELEMENTS Manager, other employees and customers SAMPLE SIZE The sample is 30 persons including employees of SBI and its customers. TOOLS USED The primary data was collected through questionnaires, interviews and facts are presented in the form of tables, graphs, pie diagrams and charts REVIEW OF LITERATURE The practice of green banking will be useful for environmental protection as well as operational efficiencies. The SBI has initiated urgent measures to the climate change by reducing the bank’s o wn carbon foot print and sensitizing the bank’s clients to adopt low carbon emission  practices (Sharma N, 2011). The impact of banking services on the environment is huge. ATMs have been widely adopted but the level of adoption of other electronic banking mean despite their potential are yet to pick in a big way (Joshua AJ & Koshy MP 2011).  Vol-1 Issue-4 2016 IJARIIE-ISSN(O)-2395-4396   C-1382 www.ijariie.com 384 Bahl , Sarita (2012) conducted an empirical study on” Green  Banking  –   The new strategic imperative”  tried to find out the most significant strategies while going ahead with green banking by using Garrett’s ranking technique. Chaurasia (2014) in his paper “Green Banking practices in Indian Banks” highlighted the benefits, challenges, and strategic aspects of green banking. It plays a protective role to take ecological aspects as part of their lending principle. International Journal of Interdisciplinary and Multidisciplinary Studies (IJIMS) 2015 to go far mandated investment for environmental management, use of appropriate technologies and management systems. DATA ANALYSIS AND INTERPRETATION 1.   showing the popularity of green banking concept RESPONSE NO. OF RESPONSES PERCENTAGE Well known 9 30% Average 18 60%  Not known 1 10% Interpretation It is found that the concept of green banking is popularised in all areas 2.   Opinion about the methods adopted by banks for the promotion of green banking   02468101214161820Well knownAverageNot knownNO. OF RESPONSESPERCENTAGE  Vol-1 Issue-4 2016 IJARIIE-ISSN(O)-2395-4396   C-1382 www.ijariie.com 385 Interpretation  Net banking is more preferable by the customers for promoting the green banking concept. Secondly they  prefer mobile banking, than others 3.   Showing the factors used for green banking 012345678910METHODSMobilebankingNet bankingUse directdepositCredit cardsOnlinesavingaccountsOnline billpayments METHODS NO.OF RESPONSES PERCENTAGE Mobile banking 7 23.33%  Net banking 9 30% Use direct deposit 1 3.33% Credit cards 5 16.66% Online saving accounts 2 6.66% Online bill payments 6 20%
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